Geofencing and Location-Based Marketing


People are talking about geofencing, and the applications and opportunities are pretty far-reaching, across a number of industries. A quick definition before we jump in: Geofencing involves the use of GPS or RFID technology to create a virtual geographic boundary, enabling software to trigger a response when a

Stackpole Welcomes Webster Five as Its Newest Client


Stackpole is pleased to announce that the agency has been officially named the agency-of-record for Webster Five, recently voted “Best Bank in Central Massachusetts”. Stackpole will support Webster Five in its on-going efforts to strategically broaden its outreach and messaging efforts. “Webster Five is all of what the