Stackpole is pleased to announce that the agency has been officially named the agency-of-record for Webster Five, recently voted “Best Bank in Central Massachusetts”. Stackpole will support Webster Five in its on-going efforts to strategically broaden its outreach and messaging efforts.
“Webster Five is all of what the very best community banks have to offer. It’s a forward-thinking bank that never forgets its community roots and actively invests in the people and programs that support that community. They also display an unmistakable dedication and commitment to superior customer service, as they consistently strive to understand the particular financial services needs of their customers,” said Stackpole President Pete Stackpole.
Following an in-depth agency review and a series of conversations with Stackpole, Webster Five recognized a personable, talented and attentive agency with vast bank marketing experience, and was drawn by the agency’s process and strategic methodology. Stackpole will be working with the bank to revitalize its brand messaging to inform and engage residents of the six central Massachusetts communities it serves.
In vetting Stackpole, Webster Five came to the confident conclusion they had found the perfect marketing communications partner. The bank’s leadership spoke of their desire to work with an agency that was always thinking two, three steps ahead in helping clients strategically plan their marketing efforts. Stackpole fit the bill, and then some.
“At the end of the day, we are in the relationship building business,” explained Pete Stackpole. “And we’ve come to learn that our most thoughtful clients—from Maine to Hawaii—value their customers and clients enough to invest in marketing expertise that recognizes those subtle factors that simultaneously honor brand heritage while breaking new ground in messaging and impact.”
We help brands identify the often hard-to-define intangibles that set them apart, and then craft and effectively tell their stories across any and all appropriate channels. It’s what we do, and we’d like to do it for you.