When talking about Erin Bilenchi, it’s easy to get the two confused. This is what happens when you harness 10 years of big-agency experience and unleash it on the unsuspecting media channels that Erin optimizes for our clients every single day.

Researching, planning, and buying are the tools of her trade, but it’s her instincts and experience that keep Erin—and her media plans—always a cut above. As evidenced by her shiny “Media Plan of the Year” award from the industry journal Adweek.

When she’s not negotiating a buy or fine-tuning a flow chart, Erin likes to spend her time outside. Running outside. Boating outside. Basically doing anything there is to do outside.